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The Identity Shift That Changes How You Sell with Justin Michael

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Discover how Justin Michael is redefining sales by using identity, unconventional prospecting, and human connection to win high-value clients in the age of AI.

In this episode you'll learn:
- Why your identity matters more than your sales tactics — Learn how the way you see yourself can shape your confidence, behavior, and ability to win high-value clients.
- How to create clients instead of chasing prospects — Discover unconventional ways to get attention, build trust, and stand out from the flood of generic AI-generated outreach.
- Where AI helps—and where human salesmanship still wins — Understand why AI can accelerate research and ideas, but judgment, taste, trust, and human connection remain critical in high-value sales.


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SIMON SEVERINO
Simon Severino is the CEO of Strategy Sprints. He has created +2B in additional sales for his clients over the last 21 years. As an advisor who became CEO, he had to learn the importance of working ON the business more than IN it. Now, he shares his proven templates with high-ticket entrepreneurs. They reclaim 14 hours per week using the Strategy Sprints™ Method and enjoy sales that soar. Author of "Strategy Sprints", Podcast Host Ranking Top 2,5%, TEDx speaker, Forbes contributor, Triathlete. Has appeared on over 1300 podcasts. When he is not supercharging sales, you'll find him swimming, biking, running and tricking his 3 kids into outdoor activities so they can't escape his annoying shrinky questions.