How to find the right price for your offer

Founders! If you're undercharging for your services (most of you are), this could be the breakthrough you need…

The Warren Buffett Secret Nobody Talks About

Buffett once said if he could only evaluate ONE thing in a business before investing, it would be pricing power. Why? Because everything else flows downstream from there. Pricing power means your ability to charge 25% more and have your clients say "thank you." When Neil recently increased his prices and STILL landed a new client? That's pricing power in action.

The 28-Point Value Optimization System

Here's what most founders get wrong: they think increasing prices means delivering MORE work. Wrong! It's about optimizing the VALUE perception of what you already deliver. We have 28 specific things to refine - from your first 10 seconds on your website to your contract structure. When we complete these in 90 days, you can confidently increase prices by 25% without losing clients.

The "Strategic Value" Game-Changer

Stop selling your service and start selling preparation for what's coming. Ask yourself: What's happening in your client's world in the next 12-24 months? How will you make sure they're ready? Whether it's AI disruption, economic shifts, or industry changes - THIS is what they actually pay for. Make this explicit in your first 10 seconds, and pricing becomes irrelevant.

The 10:1 Value Rule That Never Fails

Can you save them $30,000 in time value? Charge $3,000 with confidence. Can you add $200,000 to their business? Charge $20,000 without hesitation. The fear of "they'll run away" disappears when you're delivering 10x the value of what you charge. This isn't theory - it's the exact framework I use with every Sprint Club member.

Why "Scholarship" Pricing Closes Deals

Instead of lowering your price, try this: 

 

P.S. The strongest communities aren’t about exclusivity—they’re about collaboration. They’re spaces where wisdom is shared freely, and support is given generously. True success comes from the right environment, not the right connections. Who’s in your corner? Join the Sprint Club: 🐬 www.strategysprints.com. (7 Days Free) 

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