Everyone in this room has ChatGPT or Claude open on their laptop right now. In the next 45 minutes you're going to make it do something almost nobody uses it for: run three pieces of your business without you typing the same thing twice.

This is your handout for today's session. Three starter prompts, one per round. Don't stare at a blank page during the build, paste the prompt in, swap in your own details, then make it yours. That's the whole exercise: a clean start, not a blank page, with nothing stale sitting in it by the time you're done.

Strategy is leverage. These three prompts pull three of the eight levers that run a business (Community, Content, Code, Capital, Control, Condition, Context, Contract), just pulled by AI instead of by you.

Keep all three rounds in the same chat. Round 2 builds on Round 1, Round 3 builds on Round 2, so the context stacks instead of starting cold each time. One exception: if your AI account already has a lot of your own business context loaded (an existing project, an old brief), tell it to ignore all of that first, otherwise round one comes back generic instead of specific to what you just typed.

Round 1: Build Your Attention Engine

Most people stare at a blank page trying to write "a post." Give the AI your raw expertise instead, and ask it for the pattern, not just the post.

You are helping me turn my expertise into a scroll-stopping hook.
Here is something I know cold: [describe one specific thing you know
better than most people in your field].

Write 5 hook variations for a post about this, each under 15 words,
that stop a scroll without a clickbait lie. For each hook, name the
pattern it uses (contrarian claim, specific number, before/after,
question, industry secret) so I can reuse the pattern myself next
week without you.

The output isn't just a post. It's a pattern you can run again every Monday.

Round 2: Build Your Nurture Engine

Same chat as Round 1. Step 4 of the 8 Steps of the Repeatable Sale is Cost of Inaction: what happens if the prospect does nothing. Most follow-ups skip it and beg for a reply instead. This prompt makes the AI surface the cost, never state it as a threat, and leave the prospect to fill in the blank. Bitter truth, no sugar-coating: that's what actually revives a quiet deal, not another "just checking in."

Help me revive a quiet lead using Cost of Inaction, not a generic
check-in. Here's the context: [paste the whole thread, every message,
not just the last line, whatever channel it's on: email, a LinkedIn
conversation, a WhatsApp back-and-forth, and how long it's been quiet].

Draft one short follow-up that gets them to say out loud, in their
own reply, what happens if they do nothing. Don't state the
consequence for them. No guilt, no pressure. Make the cost real and
leave space for them to fill in the blank.

Paste the whole conversation, not a summary. One participant dropped an entire cold LinkedIn thread, months of back-and-forth, straight in, and got back the exact next message to send. It read the whole thing like it was one paragraph.

Before you send it anywhere, pressure-test it. Paste this right after your draft: "Give me a hostile read of this message from a busy, skeptical prospect. What makes them stop reading in the first 3 seconds? Fix it and give me the sharper version." Nothing ships out of this firm without a pass like that first, this is the compressed version of the same gate.

Round 3: Build Your Coach

Same chat as Round 2. This is the one that changes how a real conversation goes, because it doesn't write your pitch. It puts a coach on your shoulder, live, in the room, asking you the next question instead of answering for you.

Act as my live sales coach using the 8 Steps of the Repeatable Sale:
Rapport, Frustration, Importance, Cost of Inaction, Deliverables,
Investment, Start Date, SOW.

I'll tell you what's happening in my conversation as it happens. Do
not write my pitch for me. Instead, tell me which of the 8 Steps
we're on right now, and ask me the ONE question I should ask my
prospect next to move us to the next step.

Test it once, solo, on a real deal before you use it live in the Coach Battle. You'll feel the difference the moment it asks you a question you hadn't thought to ask yourself, the kind that stops you mid-sentence.

After today

Use one of these three Monday morning, before you check email. Run Round 1's prompt every Monday for a month and you'll have 20 hooks sitting in a folder you never had to write. Pick whichever one is tied to what's actually stuck this week: no attention, a pipeline full of quiet leads, or calls that stall before a next step.

If you want the rest of the engine built with you (all 8 levers, pulled by AI instead of by you, on your actual business, in one day) that's the Jetpack Workshop.

If you'd rather keep testing prompts like these three on your own first, the other 47 live inside Sprint Club, $49/month, open door.

Three prompts, three systems, running today. Happy hunting.

Simon & The Sprinters