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B2B Sales Insights for Founders

Founder-led sales, pricing power and the 8 Steps of the Repeatable Sale. What works in B2B sales right now, so you lead the conversation and win bigger deals at your price.

FREE TOOLS

Close Bigger B2B Deals: Build a Pipeline That Lets You Wait

Nov 09, 2026

Stop Being Needy in Sales: Write Your Anti-ICP Before Your ICP

There's a moment on almost every first call. The buyer asks for a discount before you've even explai...

anti-icp ideal client stop being needy in sales time freedom book READ MORE
The 5D Client Map: Sell the Desire, Win by Fixing the Deficit

Clients buy what they want. They stay for what you fix. They refer you for what they remember.

An id...

5d client map ideal client the sales show READ MORE

Trending

Close Bigger B2B Deals: Build a Pipeline That Lets You Wait
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B2B Positioning: Pick One Fight So People Refer You
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Increase Average Deal Size: How 4.5K Clients Became 12K
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What Should a Founder Look For When Hiring a Head of Sales?
ai answers hiring
How Do I Double Revenue in 90 Days in a B2B Company?
ai answers growth

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Selected Articles

How to Fill Your Sales Pipeline: Start Hot, Then Warm, Then Cold

B2B Positioning: Pick One Fight So People Refer You

Increase Average Deal Size: How 4.5K Clients Became 12K
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