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B2B Sales Insights for Founders

Founder-led sales, pricing power and the 8 Steps of the Repeatable Sale. What works in B2B sales right now, so you lead the conversation and win bigger deals at your price.

FREE TOOLS

How to Sell to Procurement: Make Them Your Partner and Land Bigger Deals

How to Fill Your Sales Pipeline: Start Hot, Then Warm, Then Cold

Simon, "my pipeline is drying up."

I've heard that sentence for 22 years. Usually the next one is: t...

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Sales Call Opening: The Mini Contract That Ends Free Advice

The call felt great. You listened, you helped, you gave away three good ideas. They said thank you.

...
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Grow Sales Faster: Why Teams That Test Early Get Lucky

Picture two teams who want the same thing this quarter: a fuller pipeline and revenue that grows fas...

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B2B Networking: Don't Sell to People, Sell Through Them

You need more leads, and there's no time for marketing. So every conversation has to count. You meet...

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90-Day Sales Plan: Why 3 Sprint Goals Beat One Annual Goal

In January you set the number. Double it, break the next ceiling, finally stop being the only one wh...

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How to Stop Micromanaging: Hand Off 3 Jobs, Then Get a Life

You hired good people. You still check their work at 11pm. You rewrite the proposal they sent, you j...

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Sales Call Review: Find the Step You Skipped Before the Deal Slips

You want more of your calls to close. You want your new reps to close like you do. And you've run hu...

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How to Delegate as a Founder: Clients Buy the Process, Not You

Your calendar is full. Every deal still runs through you. You'd love to hand more off, and one thoug...

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Selected Articles


How Do I Hire My First Salesperson as a Founder?

Hiring Your First Salesperson? Use the 3-Minute Video Test

What Is a Fractional CRO and Do I Need One?

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