B2B Sales Insights for Founders
Founder-led sales, pricing power and the 8 Steps of the Repeatable Sale. What works in B2B sales right now, so you lead the conversation and win bigger deals at your price.
How to Sell to Procurement: Make Them Your Partner and Land Bigger Deals
Nov 08, 2026
Four calls. Five. Six. Then three months later, a decision.
That's what a long sales cycle feels lik...
The popular advice goes like this: walk into the sales call with a good heart and an open agenda. As...
You sell high-ticket B2B work. The market is slower. Buyers take longer. Costs keep climbing.
You ca...
If clients ask for you by name, if every decision waits for you, if revenue slows the week you take ...
Great call. Warm buyer. Proposal out the same afternoon.. and then silence.
I talked this through wi...
Week one of every sprint, we ask the same question. How many discovery calls did you have last week?...
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