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B2B Sales Insights for Founders

Founder-led sales, pricing power and the 8 Steps of the Repeatable Sale. What works in B2B sales right now, so you lead the conversation and win bigger deals at your price.

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ROI of AI in B2B Sales: What 5 CEO Dinners Found

Oct 15, 2026

The 52-Week Test That Decides Whether Your Content Compounds

Making content has never been cheaper. Making content that still exists in a year has never been har...

anchor-and-extract content monica-bozinov positioning READ MORE
Why a Brand Sprint Workshop Raises Your Sales Win Rate

The discount got approved before the call ever started. Not in the negotiation. Weeks earlier, the m...

8 steps of the repeatable sale brand sprint positioning pricing power win rate READ MORE
What Is a Brand Sprint? The Fix for Sales Calls That Turn Into Price Fights

Every sales call that turns into a price negotiation started earlier than the call.

It started the ...

brand sprint positioning pricing power sales strategy READ MORE
10 Sales Theses

These are ten lines I come back to more than any others. Some I say to clients on a call. Some I say...

8-steps positioning sales sales-show READ MORE

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5 AI Sales Agents That Work While You Close (Copy-Paste Prompts)

YouTube Video Ideas for B2B Founders: Record What Strangers Already...
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