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B2B Sales Insights for Founders

Founder-led sales, pricing power and the 8 Steps of the Repeatable Sale. What works in B2B sales right now, so you lead the conversation and win bigger deals at your price.

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We roasted HubSpot's new ad. Here's the closing lesson inside

Strategy vs Plan: 4 Assumptions So Your Team Wins Without You

Ask your team one question on Monday morning: are we winning? Watch the room. One person checks the ...

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B2B Offer Strategy: Four Offers So Deals Stop Dying on Price

The call went well. The buyer nodded the whole way. Then you named the price, and the room went quie...

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Founder Overwhelm: Halve Your To-Do List Twice, Lose Nothing

The year's target starts slipping. Prospecting would fix it. And there's no hour left in the day to ...

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Slow Sales? Don't Launch a $47 Offer.

639 strangers or 3 owners. The faster path to more revenue is the premium offer you already have.

S...

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Bigger Deals at the Price You Want: Let the Buyer Name the Cost First

If you still close most deals yourself, this one is for you.

You send the proposal. The buyer liked...

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Repeatable Sales Process: Stop Being the Only One Who Sells

A new deal lands. You open a blank doc. Again.

New scope, new proposal, new kickoff. Halfway in, the...

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B2B Lead Generation: Build the Conversion Machine Before Ads

You want more deals, at your price, without chasing anyone. So you put money into ads. Clicks came i...

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Your Buyers Now Send AI Agents. Here's How You Still Win the Deal

Your next buyer may never read your website. Her agent will.

If you still close most deals yourself,...

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