Articles by Strategy Sprints

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Making College Affordable, Grant Aldrich and Simon Severino | STRATEGY SPRINTS 184

In this episode, Simon welcomes Grant Aldrich, the CEO and founder of OnlineDegree.com. OnlineDegree.com is a rapidly growing EdTech platform where students can receive college credit toward their degree. Created by startup veterans and leading academics to help more people go back to school, students can take a variety of online general education courses without the normal applications, entrance exams, or costs associated with traditional institutions. OnlineDegree.com prepares adults for higher education and works with participating accredited universities to award transfer credit for successful completion of the courses. Working adults now have a bridge to start their path back to school regardless of their finances or busy schedules. Grant has been on a fulfilling mission making...

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Affiliate Marketing Made Simple, Mark Thompson and Simon Severino | STRATEGY SPRINTS 188

In this episode, Simon and Mark Thompson, the co-founder of PayKickstart, will discuss about affiliate marketing and Mark’s startup journey. As a professional SaS entrepreneur, Mark Thompson co-founded PayKickstart, a subscription billing and affiliate management platform, to help accelerate e-commerce vendors’ and digital publishers’ sales. Listen to learn how affiliate marketing can reduce risks and increase traction for online-focused companies and how to start your affiliate partnership.

 

3 valuable insights:

  • Affiliate marketing is a growth lever that you pay for someone that has the audience to promote your products.
  • Don’t be...
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Notes with Character, Daniela Prattes and Simon Severino | STRATEGY SPRINTS 189

In this episode, Simon welcome Daniela Prattes, the co-founder of Xaraktiras. Xaraktiras is a leading notebook design company that focuses on inspiring customers or writers with unique paper design. With the specialized paper design, it is no doubt that people can come up with the most innovative ideas. Design is intelligence made visible. Let’s listen to Daniela’s sharing on fragment yourself.

 

3 Valuable Insights

  • Fragment yourself
  • Being in aesthetic self-perception versus being dynamic self-perception
  • Diversify the channels of your story step by step to reach more and more of your target group and future customers.

 

Show Notes

(00:10) -Simon: Welcome back...

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Exit Rich, Michelle Seiler Tucker and Simon Severino | STRATEGY SPRINTS 185

In this episode, Simon welcome Michelle Seiler Tucker, the founder and president of Seiler Tucker. Seiler Tucker specializes in selling business by representing over 10,000 buyers looking to buy a business and have a proven process in place that helps companies grow to the point where they can be acquired for the maximum amount. On average Seiler Tucker obtain a 20-40% higher selling price that what the business first appraises for. Services offered by Michelle’s office include: Business consulting, business brokerage, business valuations, business and franchise consulting, sales, and development. Let’s listen to Michelle’s sharing with the topic of “exit rich”.

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Bootstrapping your Dreams, Vivek Bhaskaran and Simon Severino | STRATEGY SPRINTS 183

In this episode, Simon welcomes Vivek Bhaskaran, the founder of QuestionPro. QuestionPro is one of the industry’s leading providers of web-based research technologies. His life motto is simple - “The two things that drive me every day are motorcycles and client success!” In 2008, his startup made Inc. Magazine's list of the fastest-growing private companies, ranking 25th among business-service providers. Since that time, Vivek has never looked back by spearheading both the product and global expansion of QuestionPro. He continues to play a key role in defining the company’s strategy, technology and leadership in the industry. You’ll often find Vivek on the road visiting our clients and helping them strategize and design solutions to their ever-evolving...

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Making It Easy to Get Business Funding, Brock Blake and Simon Severino | STRATEGY SPRINTS 179

In this episode, Simon welcomes Brock Blake, the founder and CEO of Lendio. Lendio is a company that helps the US economy get back on track by making small business loans simple. As an ambitious and strategic entrepreneur and leader, Brock is passionate about solving major market problems. As a leader, he focuses on recruiting high-quality talent, articulating the company's vision, and creating an attractive culture. Listen to Brock’s sharing on how to raise capital. 

 

3 Valuable Insights

  • Always put yourself into others’ shoes 
  • People want to be a part of something bigger than themselves
  • Don’t be threatened by people that are smarter than us, not only hire them but empower...
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Sales for Introverts, Reuben Swartz and Simon Severino | STRATEGY SPRINTS 180

In this episode, Simon welcomes Reuben Swartz, the founder of Mimiran CRM, the Chief Nerd on the Sales for Nerds podcast. He has a computer science background but spends most of his time helping clients with sales and marketing. Listen to Reuben’s sharing on sales for introverts.

 

3 Valuable Insights

  • Make sure you have good positioning
  • Get yourself out of your shell and go talk to people
  • Selling and marketing should be considered as helping, teaching and connecting with other human beings

Show Notes

(00:15) Simon: Welcome back, everybody, to the strategy sprints podcast, I'm your host, Simon Severino. And today my guest is founder of Mimi ran, the CRM for solo consultants...

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The 1-Page Marketing Plan, Mostafa Hosseini and Simon Severino | STRATEGY SPRINTS 182

In this episode, Simon welcomes Mostafa Hosseini, the founder of Persyo Inc and WP Spell Check. He works with coaches, consultants and experts to build their business with less involvement of time. His mission is to help clients create and implement their one-page strategic marketing plan in 7 days or less. Listen to Mostafa’s sharing on confidence for entrepreneurs.

 

3 Valuable Insights

  • Figure out target market
  • Building houses without a plan is impossible
  • Keep implementing and updating the plan until having a working strategy

 

Show Notes

(00:14) Simon: Welcome back everybody to the Strategy Sprints podcast. I'm your guest, Simon Severino. Today, my guest...

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Resilience, Meaning & Control | Graham Ward and Simon Severino | STRATEGY SPRINTS 166

In this episode, Simon welcomes Graham Ward, the adjunct Professor of Organizational Behavior at INSEAD Business School in France. His expertise is in leadership, high performance teams, group dynamics, team dysfunction and change. Formerly, Graham spent over 17 years at Goldman Sachs (GS), a US investment bank, both as a business leader and latterly spearheading an initiative to introduce a Global Leadership Development office that he led for three years. Listen to Graham Ward’s sharing about resilience, meaning and control in personal development.

 

3 Valuable Insights

  • Busy-ness is not necessarily correlated to productivity
  • The act of creation in business requires moments of reflection
  • The reality is people can't control everything very much, including people and health.
...
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Pre-Launch Marketing Strategy | Ryan Peck and Simon Severino | STRATEGY SPRINTS 176

In this episode, Simon welcomes Ryan Peck is a world-renowned sales expert and #1 international bestselling author of Getting Organic Sales results and Getting Organic Sales Care.. He is the author of the new book Insight Parenting: Empowering Parents from Within. Listen to how Ryan Peck shares steps we can take to grow our business by capturing audiences.

 

 
 

3 Valuable Insights

  • Keep communicating with your audience through social media to build credibility
  • Be grateful for what you have
  • Validating your ideas before starting the business

 

Show Notes

(00:13) Simon: Welcome back everybody to the strategy sprints podcast. I'm your host. And my guest today is organic sales King,...

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