B2B Sales Insights for Founders
Founder-led sales, pricing power and the 8 Steps of the Repeatable Sale. What works in B2B sales right now, so you lead the conversation and win bigger deals at your price.
I Made Money and My Alpha Was Negative: How to Find Your Real Edge
Nov 10, 2026
"Your product is not in the room. Your service is not in the room. You are in the room."
That's how...
You hired good people. You still check their work at 11pm. You rewrite the proposal they sent, you j...
In January you set the number. Double it, break the next ceiling, finally stop being the only one wh...
You know the moment. The buyer asks "what does it cost?" and your stomach tightens. You say the numb...
Picture it. You finish a project, the client is thrilled, and months later you overhear what your wo...
The sales job is posted. Maybe it went live this week 🐯
The plan feels right. A salesperson takes t...
Buyers are slower right now. More people in the room, more scrutiny, more "let me get back to you." ...
The proposal you spent a weekend on gets summarized by a buyer's assistant before anyone reads it 🐬 ...
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